1 min read
Most people approach the internet as consumers. They go there looking for content or product or service or experience. And the internet changes the ways we consume - on demand versus according to schedule, for example. However, the video from last week, The Machine Is Us/ing Us, at one point said “every time we click on a link, we teach it (the machine) an idea.” Our actions online are part of what makes the internet. All the social networking sites would be nothing if not for what users do. Yet even there, how much do people contribute compared to what they consume?
On the other hand, the internet opens up whole new possibilities for creativity. It goes beyond new media. People who work in old forms, like literature, cinema, art and music, are all in positions to self-publish and self-promote (for better or worse).